In my opinion, it's crucial to collaborate with a web design agency that possesses a deep understanding of your specific industry. B2B SaaS and technology companies face distinct challenges when it comes to web design and online presence, which differ from those of typical B2B or B2C companies. That's why I've compiled a selection of the leading web design agencies specializing in B2B SaaS. These agencies have the expertise and knowledge to cater to the unique needs and requirements of B2B SaaS businesses, ensuring exceptional results for your website.
Bop Design was founded in 2008 is a B2B digital marketing agency based in the USA. They have offices in San Diego, Orange County, LA and New York. They are a certified Women Owned Business and have a team.
“Bop Design only works with B2B companies that are serious about growing. We appreciate how B2B marketing works–longer sales cycle, multiple decision makers, higher priced item or service, longer term partnership, etc.”
Bop design have designed and built websites for Britlive and Selector to name a couple of B2B SaaS companies.
93Digital is a WordPress specialist agency that works with B2B SaaS and Technology companies. They are based solely in the UK and the majority of their team is based in London.
WordPress is one of the most popular website platforms used by B2B companies and if you are set on using WordPress and are looking for a specialist who also specializes in B2B then 93Digital should be top of your mind.
93digital have designed websites for leading technology companies such as Open Banking and Soldo so they are well versed in working with companies in our space. Unlike some other agencies they have a lot of experience of working with enterprise B2B tech websites on large budgets which is worth knowing.
Digital Litmus markets themselves as a demand generation agency so you know their focus is on driving new business and not just making a shop window website. They work very closely with HubSpot and also provide HubSpot services as part of their service offering.
They approach websites with the ‘growth-driven-design’ mentality which is essentially that its an agile approach that is ever evolving rather than one big website project all at once which can be attractive to some companies depending on how they want to work.
Some of their case studies include Spectrix who are CRM and ticketing software and also
Velocity Partners is a creative full service B2B marketing agency. Their website reads pretty well actually with a sense of humour to it so hats off to their content marketing team. They work with content at the core of all of their work but they also provide branding and design services to B2B SaaS companies.
Importantly, along with their creative and design skills they also develop and launch websites for their clients too which is why they have made the list. Some great examples of their work and how they approach things can be found with their work with Constellant which was actually a full brand redesign along with the website.
Pathfactory is another great example of their end to end work where they helped redefine a brand and its positioning alongside the launch of a shiny new website. The full case study can be viewed here.
Thinking, doing, improving. This is the current slogan pinned to the their website along with We do the things your B2B marketing agency should. Digital-first, of course. With devotion, emotion and that little bit of something so they definitely have the right talk.
They have worked with GridBeyond on a full rebranding and website launch as one example but they have also worked with other B2B SaaS and technology companies such as Figma, Uber for Business and TalkTalk Business.
Dontbyshy are also a Platinum HubSpot Partner Agency so they know a thing or two about Inbound Marketing Strategies and driving traffic to your shiny new website beyond its launch.
Ventur Digital specialise in helping B2B SaaS companies by building websites that drive more trials and demos. They work on helping you convert more traffic that you already have.
Ventur Digital are based in Ukraine and are fairly small but they have some great work examples on their website to see they know what they are doing. They have built websites for companies such as BrokerBench, Resolve and Scrollstop.io.
If you are looking for a company that is lean but can still deliver a great looking B2B SaaS website that is focused on conversions then Ventur Digital are worth considering.
Nerdcow, first of all, has a great name. Secondly they produce great websites. They are a small agency based in London. Their leading message on the website is their ability to produce future-proof websites that effectively communicate with your ‘actual’ target audience.
They also have experience creating Headless websites for SaaS companies like the work they have done for Repositive.
Nerdcow’s goal is to make the Internet a better place for everyone, and for our planet. They have a refreshing approach to web design and are definitely worth speaking to if you want someone to come in with different ideas and a more ethical approach to web design and development.
Ledger Bennet is a global B2B marketing agency. They are a full-service agency so can help you out in a number of ways beyond just website development and build. They also offer a service called Fluid Talent which is basically having agency resources on-site in your office which is a really attractive proposition to some companies.
Ledger Bennet has worked with some big names and brands and obviously has a lot of talent. They are however most likely on the more expensive side of things based on this audience so this is why they are a little lower on our list than some others.
An example of some of their great work can be seen in the case study they have published on their work with Codecademy.
Market8 partners with purpose-driven SaaS founders to achieve their vision faster. They position themselves as offering Customer Centric Web Design.
They have worked and produced websites for companies like E3-series and Effectly. You can look through those success stories on their website to get a better understanding of how they work and what they can do.
Market8’s approach is definitely one of growing and improving your website overtime rather than one off big projects every couple of years which can be a great approach if you have the resources to monitor this.
Huemor are an award winning web design agency We help companies, big and small, discover what makes them unique and channel it into a memorable experience that outsells and outshines their competition online.
One thing you can say about Huemor is that they have some cool interactive illustrations on their website. They have over 70 team members and are split over 8 different countries so they are fully embracing the remote working revolution.
Their B2B SaaS portfolio includes BetterCloud, Tripleseat and Surepoint. They have worked with lots of other companies outside of B2B SaaS and they also work across a number of different platforms such as Shopify, WordPress, Hubspot and Drupal.
Your website is one the most important assets you have as a B2B SaaS company. If you dont have the resource available within your business to build one yourselves then you will need to look for a reputable partner to help you.
All of the companies listed above specialise in helping B2B companies and have experience delivering websites for SaaS and technology companies. They understand the requirements and demands of a B2B SaaS website and will be able to help craft a great website.
Have a look through the list and we recommend getting in contact with a few of the companies mentioned so you can speak to them yourself and get a better idea of which partner would be the best fit for your business. Happy website building!
