The Most Popular Landing Page Tools for Digital Marketers

Landing pages are really important for digital marketing. They help generate leads through SEO and PPC and are the first page a visitor sees when they land on your website. These landing page tools can help you optimise your pages to ensure you have the best conversion rates possible.

Unbounce is a versatile landing page builder suitable for businesses of all sizes. It offers a drag-and-drop editor, A/B testing, and integrations with popular marketing tools for creating and optimizing landing pages.

Suitability: Ideal for businesses looking to create and test high-converting landing pages.
Pricing: Plans start at $80 per month.

Instapage is a landing page platform with advanced customization options. It's suitable for small to large enterprises and offers features like dynamic text replacement and heatmaps.

Suitability: Versatile for businesses looking for highly customizable landing pages.
Pricing: Plans start at $149 per month.

Leadpages is a user-friendly landing page builder suitable for small to mid-sized businesses. It offers a simple drag-and-drop interface, templates, and A/B testing for creating effective landing pages.

Suitability: Perfect for small to mid-sized businesses seeking a straightforward landing page solution. 
Pricing: Plans start at $37 per month.

ClickFunnels is a comprehensive marketing funnel builder suitable for businesses of all sizes. It allows you to create entire sales funnels, including landing pages, email automation, and payment processing.

Suitability: Ideal for businesses focused on creating sales funnels and landing pages.
Pricing: Plans start at $97 per month.

Wix is a popular website builder that includes a landing page creation feature. It's suitable for small businesses and offers a range of templates and design options.

Suitability: Versatile for small businesses looking for an all-in-one website and landing page solution. 
Pricing: Plans start at $14 per month.

Landingi is a landing page builder suitable for businesses of all sizes. It offers a visual editor, A/B testing, and collaboration features to create and optimize landing pages.

Suitability: Ideal for businesses looking for collaborative landing page design and testing.
Pricing: Plans start at $29 per month.

GetResponse is an all-in-one marketing platform that includes landing page creation. It's suitable for small to mid-sized businesses and offers email marketing, automation, and webinar features.

Suitability: Versatile for businesses looking for an integrated marketing solution with landing page capabilities.
Pricing: Plans start at $15 per month.

HubSpot offers a landing page builder as part of its marketing platform. It's suitable for businesses of all sizes and includes features like lead capture forms and A/B testing.

Suitability: Ideal for businesses already using HubSpot's marketing suite and looking for landing page functionality.
Pricing: Included in HubSpot's Marketing Hub (starts at $45 per month).

Mailchimp includes a basic landing page builder as part of its email marketing platform. It's suitable for small businesses looking to create simple, mobile-responsive landing pages.

Suitability: Perfect for small businesses already using Mailchimp for email marketing.
Pricing: Included in Mailchimp's free and paid plans.

Ucraft is a website builder that offers landing page creation as well. It's suitable for small businesses and provides customizable templates and a user-friendly interface.

Suitability: Versatile for small businesses looking for both website and landing page creation.    - Pricing: Plans start at $10 per month.

Digital Marketing Tools

There are so many digital marketing tools around its possible to go through them all. We've picked out some of our favourites for some core use cases like landing pages and creating awesome videos.

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